Rihanna Tops the Charts with Milk
Chart topping singing sensation and Grammy nominee Rihanna knows how to wow crowds with her incredible voice and presence. She also knows that in order to keep up with her busy performance schedule she needs to stay in top shape. That’s why she includes milk in her daily diet along with exercise to help her stay fit and healthy.
Rihanna is the latest celeb to join the ‘Body by Milk' campaign created to encourage teens to drink 3 glasses of lowfat or fat free milk everyday, and eat right to stay lean and healthy. Other celebs modeling the famous 'stache in the campaign include Amanda Bynes, Hayden Panettiere, Beyoncé Knowles, and the cast of High School Musical 2.
The ad copy reads, "Drink it in. Pop star? Not exactly. Milk is more my move. Some studies suggest that teens who choose milk instead of sugary drinks tend to be leaner and the protein helps build muscle. So shut up and drink." The ad debuts on February 5, 2008 in Teen Vogue.
Check out Rihanna's new ad, an exclusive interview with the singing sensation and get FREE Rihanna MP3's, as well as music from other hot artists just by logging on to www.bodybymilk.com.
A few of my loyal readers have questioned why I like Rihanna so much. The simple answer is she's what the industry needs right now: a classy, talented singer with style and grace who doesn't overdo it. This is the type of role model we want our young girls to look up to and emulate. If she stays humble, Rihanna will be a huge star for years to come.
Many thanks to Lauren Nelson over at Weber Shandwick PR for the ad and copy!