Former UCLA point guard Lonzo Ball and his father LaVar Ball paid a visit to Jimmy Kimmel Live! TV studios in Los Angeles on Monday. The 20-year-old and his equally talented brothers LaMelo Ball, 15, and LiAngelo Ball, 18, arrived bearing gifts -- a pair of unreleased Big Baller Brand sneakers for Kimmel.

Lonzo is expected to be selected 1st or 2nd in the 2017 NBA Draft. He is certainly the most talked about player in the 2017 class. But his father, LaVar Ball, cost his son a shoe deal.

LaVar bragged that his three sons were worth a billion dollar shoe deal, and he said he was only interested in signing a brand deal to produce his own Big Baller Brand shoes and apparel.

“We’re not going to sign with a company and then wait around for five or six years for a shoe like Paul George had to wait for with Nike,” Ball said.

Thanks to LaVar's arrogance, Nike, Adidas, Under Armour and others passed on endorsing the point guard. But LaVar wasn't done talking.

“We’ve said from the beginning, we aren’t looking for an endorsement deal,” LaVar told ESPN. “We’re looking for co-branding, a true partner. But they’re not ready for that because they’re not used to that model. But hey, the taxi industry wasn’t ready for Uber, either.”

LaVar, whose name literally means to wash balls in Spanish, plans to produce his own BBB brand of expensive shoes and apparel -- endorsed by his famous sons, of course.

Photos: Cathy Gibson / Splash News, WENN.com

  • Branch Davidian

    While I commend Lavar for seeking ownership as opposed to just a check (albeit obnoxiously), this is all contingent on Lonzo being the player he thinks he is. I don't see it. He is slow, his jumper is hideous, and he has come up small every time he faced elite competition. See Sebastian Telfair or Ricky Rubio or Michael Carter-Williams. He will be just another guy in the NBA. The Lakers should draft the guy who smoked Lonzo for 40 in the NCAA tournament.

  • imright

    LaVar LaMelo & LiAngelo ???????????????

  • A-way29

    If Lonzo don't live up to the hype, which i hope he does, there will be a severe case study on BBB

  • Fiona

    I agree that nothing is wrong with "seeking ownership," but your kid has to prove himself before established businesses are willing to invest that type of $ and time. I could understand if his kid had balled out during his first and/or second year in the NBA and had a crazy fan following, but right now his father just has a lot of bark and his kid not enough bite. But we'll see, I'm all for successful entrepreneruship.

  • n1kk1a

    He's a complete jackass. I felt so bad for his son. Poor baby just wanted to leave and his dad was getting on his nerves. I almost spit out my drink when Jimmy told him to blink 3 times if he needed saving!

  • Being bad is way more fun

    The best thing about this family is how hot and talented the kids are but the worse thing about this family is the fact their dad is a total asssssss !!!!!!

  • Quitedeliteful

    This father reminds me of Venus and Serena's dad. The media didn't care for him also. Is this guy really as obnoxious as the media makes him out to be or is he just an absolute champion for his sons??

  • Nophace

    Ill just say that he alienated those tat can't afford his shoes as not being big ballers. That alone shows his arrogance. No need to discredit kids because they can't afford something. Jordan, Kobe, Shaq and any of the others that had their own shoe never went that route....

  • SingleGalCrazyWorld

    At first I didn't like Lavar but you cant be mad at a man investing in his children's potential. Instead of signing a contract with a big name company and possible accruing more debt he wants to co-brand his stuff which would make him more money. You cant fault a man for capitalizing on the only thing he can claim which are his kids. Now as far as that Lonzo he always look scared to me. I hope he perform well in the NBA cause if not him and his Lurch looking Daddy will be laughed off the court...

  • Chaseboogie The Prince

    The problem with the father is that HE wanted to make it into the NBA and didn't, and now he is riding his son's coattail. There is nothing wrong with being supportive of your children and riding hard for them. It's another thing when you, the parent, align yourself up with them so that you are talked about more than your son. The father looooves the spot light. When parents are overbearing like this, it doesn't end well. Lindsey Lohan, The Jacksons, Brittney Spears, etc. Even Serena and Venus dad had to get pushed out to keep them in the game. People want to know the talent, not the mouth piece. Also, them Ball boys gotta now live up to a lot of hype, and that may be hard on them. Its a lot of bust outs in the NBA that started out hot, then went cold.

  • RicanLBC

    I get what he is saying & doing but he needs a fuccin spokesperson. He can't shut his trap. This is corporate America learn to adapt and fit in for that $$$$ =DUMBAss the shoes are hideous anyway

  • RicanLBC

    Like Sanford said... YA BIG DUMMY!!???

  • Chaseboogie The Prince

    The father will never get a spokesperson unless absolutely forced to because he loves the spotlight. He loves the attention. He loves it more then his kids. He wants in on that fame real, real, bad.

  • 88

    Look at the wicked black women in here co signing they slave master. Y'all always talking about you wanna see strong black men here he is!

  • Clopretty

    Who is LaVar Ball! Lol this why kids dont want their parents to be their managers! He talkin all this we. we. we... When REALLY its those kids getting these offers not no WE. He's talking too much! You're suppose to use these people as a stepping stone QUIETLY... They all know yo plans know! Everything he is saying is realistic and understandable but it's clear the motives behind it looks off. By the way... the shoes are ugly! Don't nobody want them!

  • Scromes1212

    All money in, f*ck the middle man. Not mad at that now I'm going to need him to bring the price all the way down. I remember when Marberry had the $9.99 shoes for the kids. That was so dope. Remember seeing kids with nothing in the Steve and Berry store buying two at a time. He at least tried to change things for the better.

  • Mark mcharm

    Starbury bought them back and they are selling out everywhere the problem with these they are not stylish.

  • Scromes1212

    Yeah I heard that but I haven't been able to find any.

  • Harley

    lavar means "to wash" not to wash balls

  • Ryan

    Ain't he married to a white woman?

  • Renee26

    LMAO she a mess!

  • Renee26

    He's not trying to market to the poor...he wants the wealthy to buy em...they will because most of the expensive shoes out now are ugly and generic looking just like this.

  • Renee26

    Bingo! The whitest of the white...he's not a strong black man; he's a CONTROLLING black man. That's not appealing IMO

  • free

    his last name is ball lol

  • HIS4EVA

    He (the father) is probably a mess to deal with. Good looking but not worth the trouble.

  • Guess Who

    He is fugly as hell

  • Guess Who

    ..nun uhn!

  • Guess Who

    TO WASH BALLS is what his name means?
    NUN UHN! Yall trying to confuzzle me, lol.

  • HIS4EVA

    i am all for strong and smart but can we add humble? #sitdown. not u , LaVar

  • HIS4EVA

    yea tact goes along way. not wat u say but how u say it

  • HIS4EVA

    agreed 100%

  • HIS4EVA

    Sounding like Joe Jackson!

  • Scromes1212

    I agree I just wish he would have took a different approach and tried to go the affordable route. But they trying to capitalize on the moment.

  • HIS4EVA

    omg! gtta watch the show

  • MythCalledLove

    As much as I say athletes needing agents are over. Taking the Ray Allen approach I would prefer. However this father has done more harm than good. You don't middle finger the pro sports industry. You place expectations on your sons abilities that they can't deliver. You piss off the league, and ALL endorsement deals are out of the window. This father pimping his own sons giving them this sense of entitlement that is sure to be their downfall. His arrogance has done so much damage. Its one thing to handle marketing and promotion but he just blackballed his sons. No 1 player is bigger than the league. As long as you put fans in the seats and make money for the team owners you hv value. These boys hv not even proven their worth to the league. Word in the wind is these boys better be Jordan & Lebron hybrids with a touch of Iverson, Thomas, Bird and some other supernatural skills. 1 year of college and suddenly he is better than Curry? Maybe he made a deal with the devil either way he said his sneakers are just stitches & glue if so why the price? Let's see how many pair he gives away free and how philanthropic they will be.

  • Renee26

    I agree...I love what Shaq did buy making his shoe affordable. He got major kudos from me for that move.

  • Mark mcharm

    they are online at starbury.com

  • Realhiphopsearch

    Dont believe the hype
    The father is very smart and daring
    Says some stupid stuff sometimes that gets under peoples skin
    But if u look to distinguish between the joking side and his serious side
    U see a great father and daring business man
    Hes betting on his children as a their own branding
    Thats smart

    Prices of the apparell can always be lowered for future apparell
    And as a father hes shown himself to be worldclass
    Respectful - head on straight children - 3boys
    Thats not an easy task

  • Scromes1212

    Thank you

  • Jen_no_juice

    Check your facts 1st please

  • Jen_no_juice

    This man has no tact what so ever! I get what he's trying to do but he's proving to yt folks the stereotypes. Be humble sir cause something can happen to all of his sons and he's back to what?

  • Harley

    but that is not how you say ball in spanish its pelota

  • Quitedeliteful

    Shoot it's not just kids that can't afford his sneakers. Mine cost $34.00 from TJ Maxx...

  • Carmen Harrison Johnson

    He needs the just 'SHUT UP' he's messing up every/anything that could help his Son's NBA Career. He's trying to get money in his pocket instead of his Son #GOSITCHOA$$DOWNMANNNN GEESH!!!!!!

  • Dahl

    OMG, Lavar does not mean wash balls in Spanish, just wash. Or clean. So at worst, he's clean ball...and his dad is senseless. If you plan a coup, you don't inform the king beforehand. Same applies in business...

  • EMILY POST

    Talk about jumping the gun... nobody has seen this guy play and when they did Kentucky guys looked like they were the ones that needed the shoes! Well we will see if he is the real deal or hype... lol they got the hype going though how does dude get on tv and he might not even go #1 in the draft... his dad is not crazy he is way smarter than the American media and the sheep that just follow liberal tv..

  • http://sandrarose.com SandraRose

    Repeat after me... LaVar BALL. ?

  • MsPam

    Lonzo acts like he's slow! Good morning Lonzo welcome to the yellow short school bus!???

  • http://sandrarose.com SandraRose

    His name is LaVar (wash) Ball. Get it? Wash ball?

  • TeeTee

    I get it - they just don't like your humor... lol

  • TeeTee

    ohh I want some now!

  • Cali

    LMFAO at LaVar meaning To Wash in Spanish so his name is Balls To Wash lololololololololololololol

  • Tea??

    Well I hope the kid lives up to the hype. I still think the shoes are ugly and his dad talks too much but if he lives up to the hype in the NBA it'll all be worth it for them in the end.

  • ?Patty Kakes?

    Good for them. I wish them all the luck in the world

  • Enoughsaid2020

    All of the sports teams are owned by white men, they operate like the slave trade, and if you step out of line, they trade you to the highest bidder. Russell Wilson wanted a 2 or 3 percent stake in the Seahawks with his deal, and they shut that down real quick. they said ninja we own you, play for us, if you get hurt, or too expensive, will trade you on the auction block. Mr. Ball understands how this business is run. Wish them, nothing but success!

  • stanley

    lol.. People are talking as if Lonzo is the next Lebron James or Kobe.

  • Jussjess25

    Can someone.. anyone! Tell me who this dude is?? Like I swear people will become famous for nothing nowadays.. smh annoying af like his weirdo dad.

  • samuel severino

    He is. Dude can really really play.

  • ?Patty Kakes?

    What is going on with his hair, just looking at it makes me itchy

  • Chaseboogie The Prince

    And he deliberately sought a white athletic woman too. He didn't look for no sista.

  • Chaseboogie The Prince

    His wife had a stroke, and he didn't want her to come to the games when she got out the hospital, talking about, "he didn't want the kids to be focused on her." In other words, after she had that stroke she probably limped, or talked sideways, and he didn't want to be embarrassed by how she looked. He's an asset, without the et.

  • Doink_Ahanahue

    LaVar used to be an NFL Practice Squad player for the Panther and Jets. His sons are a beast on the basketball court, but their father (in my opinion) is trying to live out what he couldn't do through them. It's costing his oldest son (endorsements) now and I believe has put a target on his back... SMH!

  • Renee26

    That's sad!

  • TOO REAL

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  • Jussjess25

    Ahhhhhok

  • Dowoop

    "LaVar, whose name literally means to wash balls in Spanish" this sentence had me falling out of my chair.

  • Dowoop

    You never know.

  • Dowoop

    For once i have to agree with Sandra. Lavar = wash, ball = ball. Wash Balls.

  • Diva4lyfe

    Okay I have no problem with the kids but the daddy is a CLOWN, its a thing to support and have ur child well being at hand but dude really. The shoes for one I would never pay that much for so whomever buys the Kobe lookalikes have at it do u. I wish all of his kids much success in whatever they do, and I see the youngest ain't about that foolishness he rocking Jordan's on his feet lol. I hope that their mother is not as possessed like the dad is. Blessings to them all

  • Mister Fantastic

    Lavar means wash. With his last name, makes many jokes.

    Get your Spanglish straight Sandra ;)

  • Quitedeliteful

    LOLLOLLOL!!!!!!!!! I thought the same thing...

  • free

    this is SR we're talking about lol.

  • don juan

    Lavar is right. People used to laugh at Richard Williams. Now they are inducting his ass as a hall of famer