As predicted, the 2018 Grammy Awards telecast was the lowest viewed in Grammy history. The 2018 Grammy Awards billed itself as the first-ever all rap and hip-hop telecast which aired live Sunday on CBS.
Pictured above are rapper Cardi B (left) and Bruno Mars who were among the diverse performers at Madison Square Garden. Bruno swept the awards with 6 trophies.
According to the Hollywood Reporter, Sunday’s broadcast of the Grammy Awards show pulled in just 19 million viewers — a significant 27% drop from the 26 million viewers who tuned in to watch the 2016 awards ceremony.
Via HollywoodReporter.com — The telecast, which ran a bloated three-and-a-half hours, was off by 24 percent from 2017 with adjusted numbers. With time zone adjustments taken into account, the telecast averaged 19.8 million viewers and a 5.9 rating among adults 18-49. The second stat marked a low for the show. Among total viewers, that number was down even more than overnight returns from Nielsen Media that it a 12.7 rating among households. It’s the biggest drop for the Grammys since the 2013, the year after the show swelled following the death of Whitney Houston.
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