Rick Ross

Rapper Rick Ross celebrated his #1 album by dropping $250,000 on 6 Audemars Piguet watches for the featured artists on his album.

When Ross' 6th studio album, Mastermind, hit #1 on the Billboard charts, Ross' publicist immediately reached out to gossip tabloid TMZ to inform them that Ross hit up jeweler Rafaello & Co in NY last week and dropped $250k on six watches for a few of the artists who appeared on his album. That works out to a little over $41,000 (not counting taxes) for each watch.

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Despite uniquely creative marketing campaigns, Jay Z's much-hyped twelfth studio album, 'Magna Carta Holy Grail,' is only projected to push 350-400K in first week sales. According to Billboard magazine, Magna Carta's sales estimates do not include the 1 million advance copies Samsung purchased for $5 each to give away for free to Galaxy owners.

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The Dream IV Play flops

The Dream's 5th studio album, IV Play, is a resounding failure, no thanks to you fickle fans who failed to run out and buy it.

Terius Nash, 35, released IV Play on May 28. Despite guest appearances by his close friends Beyonce, Jay Z and Kelly Rowland, the album landed at #16 on the charts, selling only 20,000 units in first week sales.

Nash penned hit songs for Beyonce ("Single Ladies", "Love on Top"), Justin Bieber ("Baby") and Rihanna ("Umbrella").

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