Russell Simmons

Celebrities have united to call for a one-day retail boycott. Celebs such as Russell Simmons have taken to social media to urge their followers not to spend money on Black Friday, Nov. 28 — the day when Americans traditionally kick off their Christmas shopping.

The national news media expects us to destroy our own neighborhoods. What they don’t expect is for us to organize and use our trillion-dollar buying power to negatively impact the economy.

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