Apple Watch

The jokes began writing themselves after Apple CEO Tim Cook unveiled the much-anticipated iPhone 6 and Apple Watch on Tuesday. Aside from the watch's dated 1980s design, the watch failed to impress stockholders and consumers. Shares of Apple plunged within minutes of the watch's unveiling as Apple shareholders dumped the stock onto the open market.

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Rick Ross

Rapper Rick Ross celebrated his #1 album by dropping $250,000 on 6 Audemars Piguet watches for the featured artists on his album.

When Ross' 6th studio album, Mastermind, hit #1 on the Billboard charts, Ross' publicist immediately reached out to gossip tabloid TMZ to inform them that Ross hit up jeweler Rafaello & Co in NY last week and dropped $250k on six watches for a few of the artists who appeared on his album. That works out to a little over $41,000 (not counting taxes) for each watch.

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Khloe Kardashian and Sean Combs

Kim Kardashian's sister Khloe Kardashian posted another teaser photo of her niece, North West, on her Instagram account this morning. The photo shows auntie Khloe tenderly touching Nori's left hand. But what's more interesting than a 4-month-old baby clad in a one piece romper is the bedazzled diamond encrusted watch sitting pretty on Khloe's wrist.

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Eric Berry Morning Wood

Fairburn, Georgia native Eric Berry is today's Morning Wood. The 24-year-old University of Tennessee standout is a safety for the Kansas City Chiefs. Eric's accomplishments in college led sports writers to call him the best defensive player in Tennessee history. He was named NFL Rookie of the Year in his freshman year and he's the highest paid safety in the NFL. His parents are still together, which explains why he is so humble and low-key. Eric's friends describe him as "focused," "down to earth" and "a real role model." Gold diggers are not even an option for this serious young man. Eric still lives in Fairburn where he gives back to his community.

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