Drake was widely praised for giving away nearly $1 million in his “God’s Plan” music video. The video, which premiered last week, follows the Canadian rapper as he gives away cash, scholarships and cars to residents in South Florida.
But not everyone was impressed with Drake’s goodwill and generosity.
Hot 97’s Peter Rosenberg criticized Drake on the air and on social media. While Rosenberg appreciated the rapper for blessing many, he said the hitmaker used people for self-promotion for a music video.
Rosenberg remarked on the strong emotional reactions in the video, but he called the music video’s content “cheap”.
“Is it a little bit cheap to use those emotions of, ‘Look at this person in need getting something good,’ and transfer those emotions onto yourself?” Rosenberg asked. “Because that’s what the video does.”
On Thursday, Rosenberg explained that he got a phone call from Drake who was not happy.
The radio jock said Drake was furious with him for his constant criticism even when he does something positive for people.
“I’ve never heard his Canadian accent that strongly,” said Rosenberg. “Drake yelled. He was very passionate.”
“He was very angry, saying, ‘I don’t understand how I could do something so positive and you could find a way to make it negative,'” Rosenberg continued. “He also asked me, ‘What is your problem with me?’ He was basically like, ‘Enough is enough, what is your problem with me? How do you make this a negative thing? I did something so positive.'”
Drake said his mother called him to say she saw Hot 97’s “very troubling” video on the Internet.
“I could hear in his voice that this was very clearly the most important thing that he’s ever done,” Rosenberg said. “He was clearly very affected by doing something so good for people. He meant it so sincerely. It made me feel terrible. I was like, ‘Damn, you think I’m a bad person.’ As the conversation went on, he clarified he doesn’t think that. But in the moment, he was like, ‘Bro, come on man, I did something good and you hated on it.'”
Drake was also offended that Rosenberg said the music video was staged.
“He told me very specifically about some of the people in the video and why it was those people and the process of how much work they had to do to give away the money,” Rosenberg added. “He was basically saying, ‘You would be surprised about how hard it is to just go and give away some money and how much we had to do to do this.'”

It’s seems Drake is only suited for negativity and memes. So what if a person gets emotional satisfaction from helping thosee who need it?!
Drake shouldn’t have dignified his opinion with that phone call.
We love Drake and what he’s doing. Fuck Rosenberg!
He’s damned if he do and damned if he don’t. Follow your heart @drake but don’t do it for publicity or to sell records do it because the goodness in your heart leads you to help the less fortunate. I’m sure the money blessed a lot of people so that’s a good thing.
It should be known it puts people in a feel-good mood, when people are out in the world doing good it encourages others to do good I felt good and I didn’t get a penny from Drake it just felt good to see him put a smile on ppls faces.
True if this makes him feel good doing for others so be it, it makes others feel good too in return nothing wrong with that!
I like Drake he seemed to be good person. I know he like strippers lol, but he seem so respectful toward people! ?????IDK….Down to earth type of dude!
Damn Drake if you felt like you did something good, you didn’t have to explain it to anyone. But don’t call and have a meltdown.
Gosh people stay hating on greatness but will give praise to all the no good ish in life.
Drake should of told the guy to match what he donated.
Glad they were able to talk it out like mature adults…. The video brought a smile to my face… The people agreed to be seen in that condition (not at their best) so it’s all good
‘You would be surprised about how hard it is to just go and give away some money and how much we had to do to do this.’”
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I can see this being true. I LOVE me some Drake so he get’s an A+, job well done in my book!
Peter Rosenberg has always been a hater to anyone plain and simple just STFU u sound salty and petty asf
I cant believe Rosenberg thought they just showed up somewhere with a million dollars and just start throwing it around with zero planning in place. Of course they did their due diligence to make sure the money went into the hands of deserving individuals. I don’t know know who he is, but Rosenberg sounds like the biggest hater I’ve heard of in a long time. You don’t have to dissect everyone’s actions all the time, he did a good deed and that’s it! Yes it was filmed for a video and maybe someone else will be inspired to pay it forward too!
I wish people would STFU and let this man be great. Damn. If he wanna use his funds as a stimulus package for the general public, let him do it. Who gives a damn if it’s for publicity. He need to come find my blackass and donate
It’s like damn if u do and damn if u don’t n this industry smh
If he had went up there in person and started throwing things around and yelling and screaming and not having a constructive conversation, that would have been a “meltdown.” You can always tell when people don’t like Drake, (which is fine), they try to insinuate that he’s “overly emotional.” I’ve seen a muthaf*cka meltdown. I’ve “melted down” on folks myself. That was hardly a “meltdown.”
Let that man bless ppl in peace. Damn.
Anytime I see the word Florida, my skin crawls. They shouldn’t be talking about anything else but fixing all the issues they have there. Trayvon Martin was killed for no reason walking home minding his business with some candy, but this recent school shooter is walking around the neighborhood with an AR 15 shooting like it was nothing. Nobody thought this was a problem and 17 people had to die. They stay in the news. Im sick of hearing about Florida.
Ok that’s what I was thinking. I liked the video and the genuine reactions to Drake. $1 million budget for a video smh- and the artists usually has to pay that back.
It’s always the ones sitting around not doing ish that got the most to say. You can tell those people were appreciative of their blessing. Heck, I don’t even like Drake but I recognize a good deed when I see one.
Hating ass culture vulture Jew. He wouldn’t have anything to say if Drake did a video making it rain close to a million dollars on underprivileged strippers trying to pay college tuition. You can tell the sincerity in the video, the tears in his eyes and the recipients. Rappers are always criticized for popping bottles, making it rain, wasting money, and basically flexing on their listeners, particularly the poor ones. Drake does the opposite and this Jew has something to say. I’m glad Drake called him out. He’s throwing shade about the “Canadian” in his voice like he himself has any right to be associated with rap. Foh Jew.
I like him too. He reminds me of when I was younger, and would get ready for the club while watching “The N” network. For those who don’t know its a canadian station and Degrassi, and South of Nowhere and a few other teen shows would come on and make me late every time. As people know Drake was on Degrassi, so I knew of him as Aubrey Graham the actor back then and was amazed a few years later when I saw him rapping with Lil Wayne, because he used to say he wanted to be a rapper. He made it and it was great. I don’t know why anybody would try to sh*t on his achievements. I don’t know whats up with the strippers though…guess he’s not ready to settle down anytime soon which is cool, be young! My play boyfriend Idris Elba is on his third marriage, maybe more people should take it slow and have fun until they are ready.
hater
This video touched my heart. Brought tears to my eyes & warmed my heart. With so much negativity, this video was a welcomed sight.
Exactly..
Peter Rosenberg
^^^^^^^^^^^^^^^^^^
He is NO different from these hater ass hater Roses who criticize these other rappers and their giving spirits…based on other outside bullchit. That has nothing to DO with why folks give. So you a former (insert whatever the dumb ass reason HERE)________. That means you cant GIVE to someone in need?
Send Pete an invite to come over here and post. He would fit right the fukk on in.
Rosenberg when is the Jewish community gonna have the Jewish limo driver who killed the black child in New York come back to the United States to serve time for murder. He was left on the side of the road to die while a Jewish ambulance showed up and took the Jewish limo driver to a U.S. federally funded Jewish hospital. Do the right thing and make us feel good because like a FedEx package the limo driver was positively shipped out of the U.S. overnight back to Israel.
Oh wow! I need to read up on this story
Im with Drake how can you think something so negative out of the positive message this brought?. What has Rosenberg done to give back? can some one let me know
WOW….folks always have something to say…period. What Drake has done is something that ALL celebrities should have the heart to do….instead of flashing money, making it rain in strip clubs, flashing million dollar watches (yes I’m talking to you Floyd Mayweather) and spending money on dumb shit, they SHOULD give back, help those who need it the most. That is the human thing to do…..they did not make it on their own…hell its the money of the people that help them live so lavish. I applaud Drake for what he has done and what he is doing….period. Peter is a straight hater….and should be treated as such, FOH!
I wonder to people feel like they are followers when they start to type up the common bias thoughts of society??? Just because you didn’t like something doesn’t make you a hater. Some feel that kind acts shouldn’t be for everyone to know. Simple as that.
Seriously though… I’ve seen plenty of the same exact story but just different people. And it could be “oh yes, yes, yes” then a different person.. same exact story and it’s “oh no, no, no”
I can take or leave Drake, my point was you don’t always have to explain things to people if your intentions are good. I forgot I’m talking about this whiny generation.
Pam, gets to steppin! I was only trying to say that his actions were far from a meltdown. And I’d be pissed too if someone tried to say I used and exploited people, as if there wasn’t an equal exchange. They got financial help, substantial financial help, and he got his feel good video.
You know people kill me … the nerve to have something to say about how a person gives … What is really going on. . Damn … A brother can’t give … ? I would not have acknowledged that azz… keep giving. . . That’s what life is about. .. I love to give and If ya got something to say… You want get given to…
?? say it wit yo chest
Go get breastfed! Stop getting worked up about nothing, Drake didn’t give you any money!
FKK him.. That was not exploitative. Drake doesn’t need publicity. He did it out of the kindness of his heart. He could have had video hoez, cars, bling..but he gave it away. FOH
Damn hypocrites. Pete doin what is done here daily.
Like I always say folks always try to tell us how to spend our time and money but does no other race like that. Slave/Jim Crow mentality.
Pete azz must be blocked on my page chile ??… But I feel ya?
Sh*t, I wish he had!
Im happy Drake said something. It looked very authentic and sincere. Keep up the good work Drake. You made a lot of people happy man!!!! Thats all that matters. the people that was handed stacks didn’t complain that it was done in bad taste. They were very happy as they should have been!
Rosenberg and Ebro are two of the lamest, wackest, fake dudes on the planet wouldn’t have even dignified him with a response.
Only the blind black sheep think what that DJ said is hating.?.I find it hysterical how one minute these so called rappers aka philanthropist ?can go from rapping about bbws their Fabolous boastful ostentatious lifestyle and all the b___hes and heauxz they bang and sleep with like his current stripper that’s pregnant and he wanted to pay her to abort the child to do what??? Save face so he can use the good lords name in vain for self upliftmEnt and validation from you sheep that adore this lameAssFraudulentNiga?? But all of a sudden when they throw crumbs to u birds they’re gods gift to the world…??????When u do something for people like that you do it in private because you don’t need the world to know your doing something good for people in need…only validation you should seek is from God!!! Drake is a fraud like many rappers and they bs charity work ???Wtf ever!!! If these mofos really cared about “the people” they would change their direction in there music and stop inspiring these lil girls to grow up and be thots and seek plastic surgery to fit in or these young men to grow up to be wanna be killers thugs and drug dealers so they can live the same life of their favorite “rapper” this is a PAID PUBLICITY STUNT!!! That mf is lieying like the devil himself!!! These rappers don’t give twofucks about “homeless less fortunate people” he’ll be right back to show casing all his fortunes to such people like he’s a God himself!!!! Like most celebrities think that they are!!! I respect people who help others in private not all trying to be seen or noticed doing something good for another person unless someone else brags about your good deeds and how humble you are in doing it….he’ll be right back in the studio making braggotory insidious wack rap/pop music. That keeps black people stuck dumb and ignorant …he’s a lame! Point blank I agree with the outsider aka the DJ!!!
Didn’t this happen in Bed stuy? 30 years ago?
Drake a Jew 2 ya know..?
WHAT has Rosenberg done for anybody but himself?!?!? Drake did something good for the people. Giving away one million dollars can’t just be dismissed. I don’t care what people think of Drake as a person or an entertainer. I don’t care what’s going on his his personal life. I don’t care what he says in his songs. I don’t care whether he gave publicly or privately. He GAVE and he gave when he didn’t have to. Kudos to him for his generosity to those less fortunate.
I don’t know the years but it has been a minute, I remember it so well that the lady who plays Rainbow mom on Blackish did an awesome play about it. 60 Minutes went to discuss the hospital situation and they were building another hospital with government funding and before they got there to look at it they burned the hospital to the ground. Somethings you never forget.
I want to hear the conversation not see the video….Haters make the world go around…
Exploit the hell out of Me! My friend had $1200 to pay for her groceries and drake still paid for her groceries. It’s a known fact Rosenberg dislike cash money and the artist. He never just have positive things to say about them. Always passive aggressive about them. What has he done for the communities lately?
Harters gonna hate…as KW said, “You gotta to be grateful, you need haters, wtf is you complaining about, wtf do you think a hater’s job is?!” LOL…still lame tho
Youre right. While I can’t say that I don’t appreciate what he did and I do agree that its refreshing to see a rapper doing something positive it does make me question your motives when you film it for a video. Its kind of like celebrities filming their weddings. This still wouldve been a big deal for him PR wise if he wouldve posted some pics on the gram, and let the word get out but he didnt he filmed it all. And better yet now that i think about it a lot of celebrities do charity work anyways. Its certain Panthers on the morning news all time promoting some fundraiser, Master P, Diddy, every rapper/athlete during back to school, Thanksgiving, Christmas. . . this isnt a new concept. . . . Or maybe he just figured it would be a cool video.
Smh, why do white men always tear each other down?
Ok it was great idea to give away money..but it’s not like drake gave his own money, it was the record company’s money…drake out her spending others people money and I’m not mad at him
Just like most on air personalities at hot 97 this white boys a HATER.
Bc I like ur name, I’ll let you know that Rosenberg pointed out the self promotion these all of a sudden quite charitable rappers are getting bc he’s an industry insider that knows.
He knows these rapper’s charity is one more underhanded attempt to exploit. This time, it’s wrapped in charitable gifts.
THAT’S NOT TRUE. I DON’T THINK MOST PEOPLE UNDERSTAND THAT THE RECORD COMPANY DOESN’T PAY FOR JACK? DRAKE IS THE ARTIST AND THE MONEY IS GENERATED FROM THE MONIES HE MAKES SO OFF THE TOP ANY MONIES THE RECORD COMPANY FRONTED HIS PROJECT FOR STUDIO TIME, PROMO, VIDEOS AND ANYTHING ELSE IS RECOUPED BEFORE DRAKE SEES A DIME. DRAKE PAYS FOR EVERYTHING AND IS THE LAST TO GET PAID AKA HIS ROYALTIES AND HE’S NOT EVEN FINISHED B/C ALL OF HIS PEOPLE, HIS PERSONAL TEAM LIKE MANAGERS, AGENTS, BODYGUARDS, ASSISTANTS, HOMEBOYS, MAMA, DADDY, ETC HAVE TO BE PAID OUT OF HIS ROYALTIES. SO DRAKE ACTUALLY DID GIVE AWAY HIS OWN MONEY…………JENNY JONES!!!
Rosenberg can shove his issues with Drake and his opinion up his ass. We are all focusing on the bigger picture here. The fact this is not about Drake’s music or his personal life but the fact he went down to Florida and helped people, and changed the lives of a single mother and her son when he didn’t have to. Florida went through hurricane Irma and the effects are still there, same way with my hometown Houston. But Drake’s actions were an expression of humility and the fact a hater like Rosenberg is trying to find a flaw in that shows how miserable and unfulfilled he is and feels. He is a haterrrrrrr
OT but related..TO ME it looks like Drake wants to steal Kendrick Lamar’s Black Panther album thunder. Are we talking about KDot? Now theyre saying he broke records on Spotify? IDGAF!! Kendrick should be breaking records not Wheelchair Jimmy! He needs to step aside and let Kendrick have his moment! Stop being a jealous mitch!! Go ghostwrite songs with Taylor Swift Drake youre both petty and annoying!!
How people gonna trip about an artist helping people, but then turn around and get mad for doing so?
Rappers are so shallow and they seem so far away from their real fans… The people looked so happy to just Meet Drake… It was such a nice gesture you would think people in music would have a better relationship with their fans especially in Rap music but IDK.
Rosenberg is a big racist but those stupid NY’ers gave him a pass to misappropriate our culture.
nope not true”’ if we go by your logic then drake never had the money to begin with so after everything is recoup gets what hes suppose too
I bet he CAN’T/WOULDN’T do what DRAKE did so STFU & CASE CLOSED