Rapper The Game lashed out at Dallas Cowboys quarterback Dak Prescott for saying NFL players who kneel during the National Anthem were disrespectful.
"I never protest during the anthem. I don't think that's the time or the venue to do so," Prescott told reporters when asked about the protest controversy last month.
"The game of football has always brought me such a peace," he added. "Anytime you bring such a controversy to the stadium, to the field, to the game, it takes away. It takes away from that. It takes away from the joy and the love that football brings a lot of people."
Prescott suggested that kneeling to "raise awareness" about social injustice was pointless because society is already aware that injustice exists. He called on protesters to take the "next step" that leads to action.
"I think we've proved and we know about the social injustice. I'm up for taking the next step, whatever that step may be for action."
Social media users unleashed a tidal wave of criticism at Prescott, who later said his comments were taken out of context.
West Coast rapper The Game joined in the criticism, calling Prescott a "coon" and conflating the quarterback with a Trump supporter.
“COONgratulations @dak Might as well throw on that MAGA hat,” the rapper tweeted on his "Black Jesus" account.
Comedian D.L. Hugeley also insulted the Cowboys quarterback by calling him “boy”.
And Oakland Raiders linebacker Tahir Whitehead accused Prescott of brown nosing to keep his endorsements.
"Sounds like Dak don’t wanna lose that Campbells Chunky Soup deal!" Whitehead tweeted on Saturday.
Prescott said he was "oblivious" to the left-wing attacks on social media. "I said what I said," he told the the Star-Telegram.
“You get on social media, you see it. It doesn’t bother me. I said what I said. You have an opinion. Everyone else has an opinion,” he said. “They are entitled to it as well. I accepted what they said and respect it. They should respect mine."
Photos by Wesley Hitt/Getty Images, Christopher Polk/Getty Images