The posts will be slow today because I’m currently handling personal business. My apologies to my loyal readers who visit Sandrarose.com daily for the latest up-to-date (accurate) celebrity news & entertainment.

Yesterday I wrote a post about a reckless rumor that was tweeted on the social networking website Twitter.com by Atlanta mix DJ Greg Street who holds down the 6-10 spot on V-103.

As some of you know, Street took to Twitter.com on Sunday to announce “Breaking News” alleging that T.I.’s road manager Clay Evans slapped AG Entertainment boss Alex Gidewon in the face during a dispute over VIP wrist bands at T.I.’s Farewell concert after party at the Velvet Room. Even after being corrected by numerous individuals, including myself, Street stuck to his story alleging that Evans told him he slapped Gidewon — a V-103 client whose substantial advertising dollars makes up a sizable portion of V-103’s operating budget.

Anyone who does business in the corporate world knows you that never throw your advertisers under the bus or disrespect your advertisers in a public forum — unless you’re bent on committing career suicide. This is not about me — as AJC writer Rodney Ho tried to make it out to be in a blog post on AJC.com yesterday — this is about a radio DJ who is more like a loose cannon, running amok disparaging one of his employer’s biggest accounts.

Street has become a liability to V-103, and if V-103 management doesn’t think so then maybe their other advertisers should take heed because they might be going under the bus next.

Clay Evans and Tracye Bryant, who works for T.I.’s label Grand Hustle and who was also smeared by Street on Twitter, reached out to Sandrarose.com yesterday to set the story straight.

Said Clay Evans via phone:

Beyond the ignorance of Greg [Street], I just really wanted anybody involved to know that there was no violence perpetuated. I have been in a friendship with Alex [Gidewon] for well over 15 years and I value our friendship. It was a verbal altercation in the heat of the battle of what we do. And it just so happens that it was done publicly. On a personal level, I have way too much respect for Alex and his entire family. I have relationships with Alex and his entire family.

And it was just a situation that occurred between friends. No malice was meant, no recourse, no intentions of glory. Beyond the friendship, it was business. We have done numerous business together from humble beginnings. So I don’t want anybody to think that there was a vendetta for Alex and that there was any, like malice. It was just a verbal exchange that was done in the heat of battle, and unfortunately some people used it as their opportunity to dig at somebody that they had personal issues with anyway. He and I would have spoken about it the next day. This is not the first argument that we have had, you know what I mean? I have genuine love for him and his family, you know what I mean? And it hurts me that probably now me and him can’t get to talk.

It’s just unfortunate that it involves this unnecessary attention. That two individuals that have sat down and broke thousands and thousands of dollars amongst each other. Beyond that, our friendship has spanned over 15 years. It’s like two brothers, you know what I mean? Everyone knows that Alex is high strung and I’m high strung and we bumped heads, that’s all. And we’re going to continue to do business together and we’re going to continue to be amongst each other, you know. Some people feel this is their opportunity for their personal gain. And I don’t agree with it and I don’t want it to go any further. It’s insulting to me. We’re friends. It bothers me a lot and that’s what it is.

Tracye Bryant whose name was dragged into the drama by Street, added:

It’s going too far basically. It’s going way too far. I don’t think anybody expected for it to go this far.

Alex Gidewon is expected to sit down with CBS honchos today to air out his grievance. CBS Radio, Inc. is the parent company of V-103.