Despite low ratings and poor reviews, E! Network has renewed cross-dresser Bruce Jenner’s reality TV show, I Am Cait, for a 2nd season.
The ratings for ‘I Am Cait’ declined week after week, but E! is hoping to recoup the millions they paid Jenner for the 1st season.
Less than 1 million viewers watched the final 2 episodes of the show E! refers to as a “groundbreaking docu-series.”
E!’s EVP of Programming and Development, Jeff Olde, explained why E! is renewing a show that no one watched last season.
“Caitlyn’s story has ignited a global conversation on the transgender community on a scale that has never been seen before. We are honored Caitlyn has chosen to continue to share her ongoing story with our viewers around the world.”
In related news, Jenner is taking his show on the road. Jenner, 65, will go on a speaking tour to inspire other cross-dressers like himself.
In September, a judge approved Jenner’s government name change to “Caitlyn Marie” Jenner.
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