bulletproof backpacks

Retailers are having difficulty keeping bulletproof backpacks in stock in the aftermath of the Florida school shooting. The BulletBlocker brand of backpacks sold out shortly after a deranged former student gunned down 17 people on Valentine's Day.

Reality TV star Kim Zolciak capitalized off the Florida tragedy by advertising bulletproof backpacks on her social media pages.

She posted an ad for a backpack on her Instagram account, along with the caption:

"I just asked Kroy what can we do as parents to protect our children everyday in this crazy sad world. He said, "best thing we could do for now is get bullet proof book bags" you know I just did!"

bulletproof backpacks

The bags look like any other backpack but the back panel is made of Kevlar, a high-strength material used in bulletproof wests. The fortified backpack weighs about 4 pounds and retails for $100-$300.

The backpacks are certified by the National Institute of Justice to withstand 10 shots from over eight feet from a .44 and 9-millimeter gun.

Police are cautioning parents that the fortified backpacks won't stop a round fired from an AR-15 rifle, the weapon of choice for school shooters.

According to UK's Metro News, Jeffrey Kimball, a former police officer and firearms instructor who tested the backpacks said that they would not withstand bullets from an AR-15.

He said: "The plate that is in here is rated for pistols, it’s not necessarily rated for rifles." Bullets fired from an AR-15 went right through the backpack and shredded the Kevlar plate.

If you can't find a bulletproof backpack in a store, Amazon.com and other online retailers are doing brisk business selling Kevlar inserts for backpacks.

"I guess that’s just the harsh reality of the world we live in today," parent Nick Barnett told Metro.

He wanted to buy a backpack, but they were sold out so he settled for bulletproof inserts to put inside his children’s backpacks.

"You definitely can’t put a price on your child’s life," he said.

Photo by fstop123/Getty Images

  • Noirluv45

    Nice try, but this will not protect a child if shot anywhere else but the back. Plus, as stated, it won't protect against certain firearms. People are trying to profit from that tragedy.

  • Knocked Kneed and Pigeon Toed

    Does it come with a helmet and chest attachment? Becuase if not this is dumb as hell.

  • imright

    idky, its not like the bookbag is going to save their life !!! ???

  • Tiffani Jett

    The average person cannot afford to pay $100 to $300 for their child's book bag. Furthermore, the book bag won't even protect a child from the type of weapon in question.

  • Cannelle

    OK for the back, but where are the helmets? While we are at it, why not drive kids to school in tanks?

    This is a damn shame. Rather than get policy passed banning the weapons that the backpacks don't protect against, we instead make kids wear Kevlar to school. Exceptionalism at its finest. 'Murica!

  • PhillyFacts

    Retailers always seem to take advantage of people at their most vulnerable times. At your darkest hours you should pray for guidance, because if u don’t pray you will become the prey. Pathetic....

  • Mia Said so


  • Blaque Mahogany

    Bookbags are usually in lockers compound this with the fact it only protects against pistols...Idk. I guess parents are thinking something is better than nothing.

  • Nikkiknows

    Maybe if the kid keeps the backpack on the entire day, but um...I've never seen that, hence the invention of lockers...what's the odds the kid would be near the backpack if something were to happen? This is disgusting and ridiculous.

  • Mia Said so

    Nor will they ave it on sitting in the classroom when the killer comes in blasting

  • Rere

    Idk how this will help, it won't protect them from head or body shots?. I hate even typing this because I have young kids on school.

  • klwbaby

    I thought the police make u put your backpack down and have your hands in the air.

  • Kemi

    And this is suppose to minimize the problem, how? How it is going to be effective with a riffle? This is just not an effective idea. This is just to placate parents’ worst nightmare and using their vulnerability to earn money! An effective gun laws is what we need right now.

  • sunni_daze

    You're right, most schools don't even allow backpacks in class. Especially high school.

  • Keepin’IT100

    Seriously? Because a backpack will protect our children

  • Quitedeliteful

    Meh... Seems like they are making money of off folks' genuine fear without really providing safety...

  • jeniefrumdabloc™

    stay woke tis why the shooting happened .... ?

  • https://sandrarose.com SandraRose

    But they can pay $100 to $300 for hair weave?

  • 1BlueStar

    This is a stupid idea, and I hope this is "fake news".

  • Hookedonblinds

    And there kids are walking around with $180 sneakers...smh

  • Michael Washington

    Education is about to get interesting.

  • Junkanoo

    Why are Americans so dumb a back back can olny cover a small percentage of the kids body .

  • Mr.LeBrickJames

    I'm not sure how effective this product would be, but it's sad that the whole idea of "bulletproof backpacks" is even a thing right now.

  • Roxie Moxie

    When martial law is fully implemented, these bags might not be a bad idea.

    All I know is, they've been wanting to take away our right to bear arms so that we could not protect ourselves when the NWO comes into effect and when we begin to see military personnel manning our grocery stores, gas stations, malls, etc. But I digress.....

    .....it's not a game out here, ya'll. Martial law will come....they have to create the cause and the solution. If you've never heard of false flags, please look it up. How can they take away our guns if they don't have a reason to? *side eye*

  • 69

    Yea and that can be the part the shooter aim for ...most of them
    Dumb young shooters aren’t that skilled at aiming they were basically just shooting at whatever moves...so yes this backpack can be worth having just because....

  • free

    Police are cautioning parents that the fortified backpacks won’t stop a round fired from an AR-15 rifle....

    everyone return back to your regularly scheduled viewing....

  • Roxie Moxie

    Tell me about it! The bookbag might not be 100% effective as it seems it's a quick fix to a much bigger problem.

    My real question is how did they produce so many bookbags when this event just happened? Or were these for sale from other shootings?

  • Roxie Moxie

    They know were a consumer society so it's easy to benefit from a tragedy, unfortunately.

  • Roxie Moxie

    It's easier to control and manipulate people when they are fearful; makes them do anything. Remember when the "terrorist attack" happened in NYC and the every news station had a terror threat level which fluctuated whenever they felt the need to play on our emotions? Whether it was to invoke more "patriotism" or to make them feel (govt) better about going to the Middle East and killing innocent people.....no matter. Once people are fearful, it's much easier to pull the puppet strings.

  • Roxie Moxie

    Yep! Years ago, I read a book that explained the NWO and how they planned to execute it. First, they would break down the family unit, then the medical system, then school systems, etc. I was 15 when I read that book...maybe younger. I'm 38 now and I'm see all this come into fruition. It will get worse.

  • Ryan

    Sad, but a backpack's not gonna stop the the next racist gun nut. This country encourages these POS and they only get bolder and angrier over the perceived erosion of "white rights".

  • Bossy704

    Glad Kim could make some coins off this timely product placement. Excellent social media marketing by the bulletproof backpack folks. Glad I don't have kids because this is ridiculous. I guess they could use the backpack as a shield and play dead if the shooter gets close.

  • Blah Blahhhhh

    How does it protect you from getting shot in the head, chest, leg arm ....??

  • Ebony Starr

    Next bullet proof baseball caps!

  • Quitedeliteful

    Yep... Folks didn't mind giving up their rights or their privacy when they're fearful but by the time they realize exactly what's been taken away it's too late...


    this bag screams shoot the poor kids first

  • tintin

    That's what I'm wondering ..so I guess they have to lift it up to protect the head face and chest.

  • Jussjess25

    This is jist sad. I dont have any chidren and Im not sure I want any. White people shooting up schools is just horrible. I just pray for those families

  • den

    A FOOL AND HIS MONEY IS SOON PARTED oh so a screaming ,scared ,panicked ,stricken child is going to????????? Oh yeah turn his back and run towards the line of fire thus saving the day.....?

  • den

    My sentiments as well

  • Gloria

    Happens every time there is a “mass shooting”. Firearms and bullet proof accessories just have skyrocket sales. They know how to get what they want out of consumers....

  • WutizstillHERE!

    One it is a terrible investment. It only protects the back depending on the size of the kid. Two doesn't protect from high powered weapons. Three way to send a kid into school in fear.. my mom just gave me a bullet proof bookbag..am I gone get shot today?

  • Trace da Ace

    ummm...so question....what if the kid get shot in the front, not the back?? and not all kids have their backpacks on all the time.....so when shit like this starts to jump off....what makes them think that a scared child would think to put on a damn backpack???? Waste of money and time! moving on!!!

  • Hotfiyah

    Said the same thing!!!

  • https://sandrarose.com SandraRose

    The backpacks are meant to act as a shield, protecting the child's head and body from flying bullets.


  • Layah Jhene

    Lol if you gotta go through all that with buying bullet proof back packs you mind as well pull your child out of school altogether and have then home schooled.

  • Cap

    My current son and any future kids I have will be homeschooled. I’m not risking shit. Too many people with loose screws walking around and I will not send them to school with the risk of not being able to pick them up

  • Cap

    They need to throw the bag away and create a bullet proof suit made out of vibranium. But no seriously jokes aside the back pack won’t do shit they need to think of something more innovative. It’s sad that it’s becoming a thing

  • Cap

    Yes because people choose what they want to spend their money on even if it’s insignificant. I know of some girls who would choose a new $500 weave over paying their rent for the month. When your priorities aren’t straight you make dumb decisions

  • Cap

    They need a whole suit. A back pack cannot protect because the shooter can shoot them in the leg, head, arm etc