Dozens of outraged customers deleted their Postmates app over the company’s “Bottom-Friendly Menu” campaign.
The controversial tweet was part of Postmate’s “Bottom-Friendly” menu campaign that includes the hashtag #EatWithPride.
“You shouldn’t miss a good meal for a good time. That’s why this Pride, we’ve teamed up with @DrEvanGoldstein and @smartthrob to create the world’s first Bottom-Friendly Menu (yup, it’s real). #EatWithPride.”
The tweet included a graphic that explained the proper diet for “tops” and “bottoms” to ensure that everyone has a good time.
“If you’re a top, it seems you can eat whatever you want,” said the narrator over an image of a masculine eggplant wearing leather and chains.
The narrator explained that men who are “bottoms” must be more picky about what they eat to avoid “causing a traffic jam in your digestive system making a mess of your evening.”
You shouldn't miss a good meal for a good time. That’s why this Pride, we've teamed up with @DrEvanGoldstein and @smartthrob to create the world’s first Bottom-Friendly Menu (yup, it’s real). #EatWithPride pic.twitter.com/03Fm8YJlAP
— @postmates (@Postmates) June 9, 2022
A Twitter follower wrote in response to the campaign:
“Honestly, this is the level of Pride other corps should strive for. If you’re not literally helping us have sex, can you really call yourself an ally?”
Honestly, this is the level of Pride other corps should strive for. If you’re not literally helping us have sex, can you really call yourself an ally?
— GenMaximus12 (@g_maximus12) June 9, 2022
To which Postmates responded:
“Exactly. We’re tired of heterosexual sex being the main focus of sexual education. Homosexual sex, specifically bottoming, is all too often omitted and stigmatized. Not this year. Happy Pride!”
Exactly. We're tired of heterosexual sex being the main focus of sexual education. Homosexual sex, specifically bottoming, is all too often omitted and stigmatized. Not this year. Happy Pride!
— @postmates (@Postmates) June 9, 2022
Offended Twitter followers deleted their Postmates apps.
but when have you, as a FOOD DELIVERY BRAND, ever before been in the business of sexual education, @Postmates ??????????? like you guys are really breaking your own necks to try and make this make any kind of sense happy pride
— Timothy Dunn (@timothydunn) June 9, 2022
How did we go from delivering dinner to anal sex??
— Love Right (@Blacktallbig) June 9, 2022
When your driver merely eating your food becomes the least of your concerns…
— The Last Individual????? (@Last_Individual) June 9, 2022
— GuessWho (@AmicaIncongnita) June 9, 2022