The CEO of Louis Vuitton did not offer Cardi B a $55 million deal or call her “the world’s No. 1 rapper.”
Cardi B is a fan of the French luxury brand, but she is not a brand ambassador.
The fake news went viral on X (Twitter) and spread to other platforms, sparking blog headlines such as “Cardi B’s $55 Million Deal with Louis Vuitton Shocks the Industry.”
The blogs claimed LV CEO Bernard Arnault was impressed by Cardi B’s global influence and her sense of style. That should have been a dead giveaway that it was fake news.
This reminds me of a similar incident involving pop superstar Justin Bieber back in 2012.
As I explained in my post back then, I tried to special order a Louis Vuitton backpack, but I was told that LV no longer accepted custom orders for bags or clothing from celebrities or bloggers.
So imagine my surprise months later when I saw photos of Justin Bieber at the 2012 Consumer Electronics Show in Las Vegas wearing a custom-made Louis Vuitton jacket.
I emailed a photo of Justin’s jacket to the custom orders division at Louis Vuitton’s corporate office and waited for a response.
10 hours went by before I heard back from the LV rep who pointed out that the jacket Justin wore was a counterfeit.
The rep informed me that Louis Vuitton aggressively pursues anyone who infringes on their brand – including Justin Bieber.
Justin never wore the bootleg jacket again.
I knew it was all a scam to help her boost her album cause it sucks I like some of her music but this one NO GOOD
— michie (@causeiamnana) October 18, 2025
I heard about this "deal" yesterday and I thought to myself. Ain't no mfffff way Louis did this. They must want to go bankrupt before the New Year. How crunchy of them.
— NEWIDENTITY ? (@TweetyThefBird) October 18, 2025
Exactly! Why would anyone be called the number one rapper? It doesn’t even sound like something LV would say. ?
— Diva Dynasty!! ???? (@MaryMa59785) October 17, 2025
