
The big marketing push is on to make an Internet singer a worldwide Phenom.
Island/Def Jam Records has fired up the marketing machine and put 21-year-old Dondria Nicole aka Phatfffat, on the front burner.
According to a press release from the tireless Amina Elshahawi over at ThinkTank Marketing, Dondria’s YouTube fanbase is north of 27,000 subscribers, with more than 1.3 million channel views under her belt.
No doubt Island Urban president Jermaine Dupri is a proven Star maker, but can he work his magic with Dondria? “I have never witnessed an Internet-driven phenomenon that even comes close to this in my entire career,” said Mr. Dupri, who discovered Dondria online. “We are on the threshold of exposing a naturally gifted singer to the world as a result of YouTube’s penetration into every corner of society – and that is a genuinely exciting prospect for the future.”
That’s all well and good but, personally, Dondria’s music does nothing for me. She can sing but, again, she’s no Monica whose dramatic melodies and sultry restraint stirs emotions in her fans.
It’s one thing to belt out covers of other people’s music while you sit in front of a computer, but does Dondria’s talent translate to success on a stage grander than the acoustics of her small bedroom?
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That’s all well and good but, personally, Dondria’s music does nothing for me. She can sing but, again, she’s no Monica whose dramatic melodies and sultry restraint stirs emotions in her fans.
~~~sandra you need to stop w/that she’s not monica comment…you are dead wrong for that~~~lol.
~~~i’m convinced more than ever that you all are not only bff’s but distant cousins~~~
Sandra said: That’s all well and good but, personally, Dondria’s music does nothing for me. She can sing but, again, she’s no Monica whose dramatic melodies and sultry restraint stirs emotions in her fans
I say: U find a way to bring Monica up in everything!! If the girl can sing, then respect that!!What does Monica and her vocal abilities have to do with her? I have so much to say but I dont wanna be blocked.
I’m simply upset that she has those ‘97 braids in her damn hair. Its time to retire that style and that name
Get off of Monica’s dick!
**You should have had Monica’s pic that you had up on yesterday trying to figure out if she was a man with all that makeup on. It was not cute.
MOCHAMOMMY Says:
~~~you know sandra is going to bring her good girlfriend up and give her a plug whenever she can~~~
I’m with MOCHAMOMMY about the braids…that is a hot-azz mess.
I’m not trying to be rude but I’ve heard much more talented unsigned R&B talent with original music as well…which brings me to this question who are these girl’s parents, family members, etc?
She had to have some connects b.cuz on talent alone she just isn’t killin the game…maybe JD heard some unreleased material or something.
Mochamommy…you are a fool for that hairstyle and name comment!!!
Sandra you are trying to get Phatt all riled up so she can send people to SANDRAROSE.COM and comment about how great she was!!!
I’m wondering why Monica wasnt brought up when we discussed the man impersonating a doctor. Because we all know Rocko impersonated a rapper… Ok bye!!! I’m goin to time out now
I wish this young girl the best:)
MOCHAMOMMY Says:
I’m wondering why Monica wasnt brought up when we discussed the man impersonating a doctor. Because we all know Rocko impersonated a rapper… Ok bye!!! I’m goin to time out now
~~~yep you know where to go..seat in the corner…nose to the wall..and don’t come out!!!lol.~~~
Leave that little girl alone…you know how sensitive she is from the last episode she was on this site….My only hope is she takes the comments about the braids as CONSTRUCTIVE criticism
@ Sandra you just had to do it SMH
Boo Sandra, just BOO.
Girl stop - the HATE inside you is just insane!! Geesh.
Dang, it must suck to be you.
#7, stop it I say.
she actually sounds pretty good. i wanna hear what def jam puts out as an album; well single. if the second single is good, i’ll get on board. for now, i’m not on her team. we’ll see though.
Sounds good to me.go girl and get your hussle, on at least she got a record deal by just singing on youtube.she sounds good to me.I would buy the cd before I would that mess A****ty got out right now.come on people can we support some fresh faces.
#7…LMAO…
I gues this is the new thing. Weren’t Cassie and Soulja Boy internet stars before they were thrust on us?
Her people need to hook her up with an image consultant asap! When i first looked at the pic i was like Oh, it must be an old pic but then i look at JD and this shyt looks recent as hell! Those shades n THAT HAIR make you look TI-RED mamaz, not a good look. i wish i could listen to her music
does jermaine’s shirt say mouse? ok that is way too easy!!!
MOCHAMOMMY Says:
I’m wondering why Monica wasnt brought up when we discussed the man impersonating a doctor. Because we all know Rocko impersonated a rapper…
**********************************
That’s the comment of the day.I’m dying. That was truly my laugh for the day. Thanks. I needed that.
i`m not impressed ! honestly if that is what jermaine calls sensation then he should prepare himself for a flop
i agree with sandra( even if you didnt have to bring monica`s name once again..lol)
this fatfat or however her name is spelled wouldnt go far!
I think she can sing…and I think with the right styling she’d be hot. She’s clearly young and hasn’t figured out her style yet. However, she REALLY REALLY needs to change her name. Even her real name Dondria Nicole is nicer than Phatffat. That name has no crossover appeal and white people would not even give her music a second glance much less without snickering about it when they hear it. That’s my opinion.
“…Monica whose dramatic melodies and sultry restraint stirs emotions in her fans.”
Sandra, that is the funniest $hit I have heard all day - bwhahahaha!!! That name has GOT to go. I wouldn’t buy it based on that name alone…
AND i’m not impressed with the music either. I mean, she sounds alright but I’ve heard better from the alto section in my church choir that I sing in every sunday.
She definitely needs an image consult. BUT she does have a pretty voice. I wish her much success.
Nice voice…..hhooooorrriiibbblllleee hair!!!
NEXT … and Mochamommy … Classic . impersonating a rapper … Priceless … LOL
Sandra, i find it funny that you choose to pick the worst picture of her to display..she is very pretty
some of u take what Sandra post as the golden word. I’ve been following this chick and what JD plans for her since Sandra’s first post.
I don’t know her and never met her but after listening to the mess that is Ashanti this week, i’m willing to give somebody else a try.
She can actually sing…she has a following…she has had some styling (new hair,etc)
Why Sandra references Monica who hasn’t had a hit in forever and is spending up Rocko’s sigining bonus (apparent by her step up in style) is beyond me. They need to be saving, with his flop and her absence from the game!