According to celebrity blogger Rhymeswithsnitch, “Revealing her secret 3-year love affair with actor Adam Rodriguez and talking about Blue Ivy wasn’t enough to save Melanie Fiona from weak record sales…”

Apparently, neither was promoting her album on her Twitter.com account. I have said so many times in the past that promoting an album on Twitter.com is no substitute for a well-organized promotional campaign. Just because you have 100K followers on Twitter does not translate to record sales.

Melanie’s second album ‘The MF Life” is only expected move between 27 and 30k units in it’s first week.

But Melanie’s not alone.

Ruben Studdards’ ‘Letters from Birmingham’ is projected to sell only 4k copies and Diggy Simmons debut album Unexpected Arrival between 20 and 23K. Source

One day they’ll learn…