Casting Company Calls Racist Ad ‘An Innocent Mistake’
A casting company is under fire for creating a racist ad seeking ill-shaped dark skinned girls with hair weave for a Universal Pictures movie on the rise of rap supergroup N.W.A.
Gossip tabloid TMZ.com spoke with a rep for the Sande Alessi Casting agency that created the controversial casting ad.
From gossip tabloid TMZ.com:
The casting agency used an A, B, C, D scale to group the women. Here’s the breakdown:
A) “Hottest of the hottest. Models” (open to women of any race)
B) “Fine … Beyonce is a protoype here” (light-skinned women)
C) African American girls … Medium to light skinned with a weave
D) “These are African American girls. POOR, not in good shape. Medium to dark skin tone.”People were upset … since the “D” group was the only group associated with an economic class — “poor” — and it was made up of
only dark-skinned, out of shape black women.But we spoke with a rep for SANDE ALESSI CASTING who tells us … the ad was an “innocent mistake” — and when it comes to casting the “poor” people, they’re also looking for women of various skin tones and body types.
As for people who claim the A,B,C,D grouping system was racist — Sande Alessi Casting says it’s the usual method they use to look for different types of people for any project and it wasn’t meant to offend anyone.
More from Sandrarose.com:
186 Responses to “Casting Company Calls Racist Ad ‘An Innocent Mistake’”
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These pictures
This kinda stuff is sooo stupid to me – I’m happy with my blackness but why oh why is the skin tone of black women viewed negatively….
And fugg zmt for just having to post on this ish
Now to the Matter
at
HAND
>
>
>
>
the chyte’s stoopid people are stoopid and these chic’s who are going to be vehemently trying to get there regardless of the racist Malarkey are sTOOPID TOO
Thanks for the new post Sandra!
(*whispers* thanks Latrece girl
you aight w/me boo!)
thanks Latrece girl
you aight w/me boo!)
~~~~
Latrece
DancerBee
What it do? 
Where/What/Hail you Bean?! 
GA
on topic:
“We are also seeking all types of African American women, age
18-90 years old (hot models, sassy around-the-way girls, moms, aunts, neighbors..”
AND they hold ‘auditions’ at the “City Banquet Hall” in Compton, and the only way to contact them is to ‘like’ them on Facebook
Fugg You, Sande Alessi!! I.C.U.
Dancer|GaGA to get up here
Truth be told they could change the letters to numbers or signs and Ish still is dumb and sounds offensive.
They trying to be cheap
Could’ve just done casting like they do for movies and talk to agents, or nah?
Innocent Mistake-SCHINNOCENT-MISFAKE!
I am pretty pi$$eed off with this mess…
The casting agent with an(Italian) surname as Alessi, knows nothing about grading types. My question is, are they getting instruction from the Director on the types of women they need-then they are separated and graded?
I was actually trying to reach out to F-Gary to see if I can get my son to audition because I think he could pull off MC Ren, and I see they’d already passed that phase of casting NWA characters, but this is terrible.
I sent this to him so he can see as a break out actor trying to get his feet wet in the industry what is out there and what all people think about dark men and women. Very ignorant and sad.
Thing
You got sandy alesses phone number?
She may need to get a
the only way to contact them is to ‘like’ them on Facebook
~~~~
NAWHHH! This caint be real life!
Could’ve just done casting like they do for movies and talk to agents, or nah?
__________________________
agents? what agent gonna send their client to the banquet hall?
Thing
Can you imagine the hallways of the banquet hall?!
It’s gonna be a fight!
two BMs or some ish 
Agent PIMP
will send his gals 
Contact the sande alessi casting production team today
production phone number
(818) 201-0466
~~~~
Stop playing NAN!
their “call” for the men don’t sound much better:
“are looking for African American men, age 18-35 with hairstyles fitting the period of 1985 to 1992 (cornrows, braids, high top fades, flat tops, Jheri curl, afros, initials, zebra stripes, shags etc..) We also need gang member types, family members and guys with street swag, age 18-90.”
who still walking around with a shag????????!!! BOL!
im mad T*Z giving them any publicity at all cause they don’t deserve it, not even the bad publicity 
Thing
Can you imagine the hallways of the banquet hall?!
________________________
“hallways”???
bish, they got to report to ROOM 206! aint now hallwayS!
<—-
OpinionHated says:
This kinda stuff is sooo stupid to me – I’m happy with my blackness but why oh why is the skin tone of black women viewed negatively….
______________
Sande Alessi Casting is wrong for this publicity stunt.
“You must arrive with a current 3×5 or 4×6 color snapshot — photo must look
like you – please do not bring shots with sunglasses on. Please staple the photo to the
size card and bring with you to the open call.
We will not be taking photos of you, so please make sure you arrive with a
photo.”
No answer
Oh a Voicemail! BRB
I left a voicemail
Nancy Drew (fka IsThisThingOn) has entered into witness protection
says:
their “call” for the men don’t sound much better:
“are looking for African American men, age 18-35 with hairstyles fitting the period of 1985 to 1992 (cornrows, braids, high top fades, flat tops, Jheri curl, afros, initials, zebra stripes, shags etc..) We also need gang member types, family members and guys with street swag, age 18-90.”
who still walking around with a shag????????!!! BOL! im mad T*Z giving them any publicity at all cause they don’t deserve it, not even the bad publicity
***************************************************************
With Period pieces and films, it doesnt sound any better with the males.
My son doesnt have any of this and he darn sure doesnt look or act like a gangmemeber with fanny packs and high top fade with lines cut out on the temples, but I know with acting, it comes with the territory to get into character.
I am definitely no stranger to ti because when I was doing stage plays and found myself being typecasts into “mammy” AngeMima- types…I was like hey wait…why am I WEARING the apron and do rag….I quit!
Told her her choice of words is offensive and they should choose better if’n they want to receive quality people
Her voicemail says to call her on her cell phone at 818 – 371 – 4323 if its important.
I left a voicemail
_____________________
Lemme go do some lawn maintenance
Ya’ll Crazy 
Sandra – You ain’t no DURN GOOD!
Pulls Shades, Turns off lights, sets trashcan outside office door.
Jumps out window from 1 st floor.
*
They sound professional on the voicemail but how thee fugg you type of this Ignorant Ish?!?!
JL!! Girl U kill me with the JUMPING out the window scene!!!
Oh here she go! Talmbout some Lawn Maintenance
cornrows, braids, high top fades, flat tops, Jheri curl, afros, initials, zebra stripes, shags etc..
_____________
inner sides are hurting with laughter.
JL!! Girl U kill me with the JUMPING out the window scene!!!
From the FIRST floor
WHET DTTS??
Her voicemail says to call her on her cell phone at 818 – 371 – 4323 if its important.
_______________________________
OMG, DTTS!
luVn_liFe… says:
JL!! Girl U kill me with the JUMPING out the window scene!!!
____________
Last time I jumped off the 11th floor
Side Note – how I changed it to 1st floor, I’m want to live.
Oh I know you’ll love this one LuvLife! I replied my city on the vmail
Last time I jumped off the 11th floor
Side Note – how I changed it to 1st floor, I’m want to live.
~~~~~~
EYE KNOW!!!
Whatttt
I was just joshing about you gardening or whatever snazzy thing you bout to do 
Lemme go do some lawn maintenance
__________________________
Luvie!
Wait! …can you call the number first, and leave a message? PLEASE??? 
i would call, but i’m too tickled to talk right now…
FOR REAL THAT.IS.IT!
I replied my city on the vmail
*repped my city
My response to the Malaysian Airline Post….
this is HORRIBLE!! 
for all families and friends affected by this tragedy. Not too long ago, photos like this would NEVER have been released to the public. But now they have them available. The goal is to desensitize the public to these things so when they happen more frequently, there is no longer shock value. And trust and believe things are only going to get WORSER
Nancy Drew (fka IsThisThingOn) has entered into witness protection
says:
Wait! …can you call the number first, and leave a message? PLEASE??? 
Luvie!
i would call, but i’m too tickled to talk right now…
~~~~~~~~~~~
BWahahahahahahahahahhahahahaa!!
Whatchall think she planting?
Jumps out window from 1 st floor.
______________________
*HOLLERS*
did the part of your foot that was sticking through the ‘peep toe’ scrape the sidewalk though?
One ore thing DTTS I knew U meant repped
Some GoodGood or nah
she planting some ‘trees’
you know she quitin her job and you know she like to buy crystal and stuff, so now her income gonna come from her “lawn maintenance” activities 
Ah peeptoe scrape! OTB would be sew tickled
PLUS her Sewing Business!
sands aleese
We’en done with you! Mañana!
you know she be all on her feminist steez and talkin bout she “disappointed” in people when they say sum dumb
It Can’t be contained
Maybe she looking at houses (online) in Cleveland!
GOOOD Night
We’en done with you! Mañana!
___________________
Yeah, we’ll be back in dis bish wit mo’ questions!
Thing
Now we just need Kdub to say “out this bish” and we covered
I’m hoping Dubb come in tomorrow and call that number! *crosses fingers*
if she do, it’ll finish me…
I also need MissyJ to call and tell them FOH!
Oh for all the TWITTER users:
Twitter later added a white woman to its Board,2 the company has yet to publicly address the failure to appoint a single Black person despite data that confirms that Black folks make up a disproportionate share of Twitter’s user-base.
^^^^^
There’s a petition going around about this. If’n you cared about a baby’s hair you surely care about this
And twitter isn’t be only social media company that’s not putting peoe of color in high spots… We have Bargaining Power Should we choose to utilize it
Brenden
They can find plenty of dudes in Milwaukee with a Jheri Curl. I already told yall! Plenty!!!!! Plethora out this bish
Im calling. NOW
Some WHITE hoe named Kristen answer that cellphone. 818.371.4323.
I yelled out RACIST BISH and hung up.
Dead @ whodat.
I asked her which one does her mother & daughter fit in. And how many black dacks she sucked to come up with that list.
Whyyyyyyyyy is her dumb ass answering????!
If I post and call Antuwan Cook….Fanny baby deddy….at Free Yo Self Bailbonds yall KNOW Kristen getting called. Hoe ass bish! And you white! Imma text her from my fake Google number allllllll night!
This heffa better call Sprint and get her a new number TONIGHT. She in Cali. Its 445 there. She got plenty of time.
I’m so over this lightskin dark skin bullshyt
its just too much
I’m in the kitchen loading the dishwasher… I done got strangle
@Nan this dummy answer the phone WITH her name. All cheery! “This is Kristen!”
Oh is IT? Word.
Why would you put that in an ad? I mean if you looking for the Nicole Ari Parker’s of the world…ok. Weed out from who shows up! But you didnt have to list that crap. Folks so daggone DUMB.
Who Dat is going to have her walk into work tomorrow morning with her resignation papers.
Who Dat says:
@Nan this dummy answer the phone WITH her name. All cheery! “This is Kristen!”
Oh is IT? Word.
—————————-
Who Dat says:
Whyyyyyyyyy is her dumb ass answering????!
Imma text her from my fake Google number allllllll night!
—————————
Dubbbb I’m dying
Sandra, I’m interested to hear your commentary on the young student enrolled at a Christian college transitioning in to a man and wants to move into male dorms.
I am in real tears at these here comments!!! Shout out to Google voice! This agency sounds ghetto AF anyway…
Ni Ni my school had an issue with something similar, they almost lost their accreditation for that mess… here is my problem, if its a private them folks can implement their rules, you either deal or go to another school
Shorter didn’t budge on their beliefs and I don’t think they should… they lost quite a bit of staff but hell moving right along 
it’s getting ridiculous out here 
Hold up
She’s at a Christian college & transition into a man?!?! So she wasn’t happy with the way God made her? And now wants to force the college to accept shim?! This ish is beyond ridiculous. 
Morning Roses
This is just too much. If you were born with certain parts and have them, then that is where you stay. Period. Unless you want them to make a dorm just for ‘people in transition’. It just causes too many problems. I have plenty of gay friends but this transgender issue is getting out of hand.
Sandra, I’m interested to hear your commentary on the young student enrolled at a Christian college transitioning in to a man and wants to move into male dorms.
I got a few hours before I peel outta here and do other stuff. Fun times only 
_______________________
NO
Iyou don’t. We already know the answer. We will ended learning single parent mom’s create only black men that kill everyone. Not todayI watched this show last night on USA called Satisfaction. Hilarious. This man find his wife getting her insides done in by a gigilo so hr become one.
MORNING
Libra
LoveZoe
whoDATT!
CaliYoruba
JENNNNAAAAAYYYYY
Mistaken
Misunderstood
TGIF
Im tired this morning ya’ll BUT It’s Friday and a SHORT ONE FOR ME!
I’m only at work until 10am….I need some more entertainment.
Did anyone watch Dexter when it was on? I’m binge watching on Netflix and just hit Season 5 last night. I always miss good shows when they’re actually on television. I was late to Frasier, Girlfriends & whole lot of other shows
I yelled out RACIST BISH and hung up.
**************
I’m hurting over here
Im tired this morning ya’ll BUT It’s Friday and a SHORT ONE FOR ME!
————
Let’s make it go quick…. For me.
*SPRING HILL, Fla. — Two men hired to clean out a vacant Tampa Bay area house thought they found a mannequin hanging in the garage. They cut it down and hauled it to the local dump, where landfill workers realized it was actually a human body.
*Why airlines didn’t bypass risky Ukraine airspace: avoiding it means longer flights, more fuel expense:
@CaliYoruba I watched DEXTER it’s captivating, the ending is going to be surprising!
I wish people would stop talking to me. I have my back turned, earphones in and then when you start talking to me I I say
Some people. NOT TODAY. Gone ahead nah!!!
bama_n_jersey says:
~~~
YES, Anthony Anderson and Tracie Ellis ROSS
I may have to watch it…I was suprised with the name of it.
WELL then let’s do it
————
You ain’t said nothing but a word
@Wasting…then they have to nerve to say “Oh you all quiet over her”…yes Bish for a reason!!!!!
@Luvn Life:
That’s what made me start watching it b/c how upset people were about the Finale lol Same thing with Breaking Bad but I only got to 2nd season. I’ll finish Dexter first.
I’m not watching Season 2 House of Cards until next year
I meant Taken…not Wasting…
I miss yall
did ya’ll discus R&B divas? I finally watch it and I enjoyed it
I can’t take Lil Mo messy azz though I can’t 
@Cali
that’s how I like to watch shows too. the whole season.
You know what’s decent Ray DONOVAN AND Tyrant
@Cali
I watched Dexter, it ends so sad…
Yall remember that short lived azz show with Traci Ellis Ross and Malcolm Jamaal Warner? cant remember the name but they had 3 kids, Traci was a therapist and Malcolm was a professor. Anywhoo that show was complete bullchit. I think they were trying too hard to create a modern day Cosby Show. The only thing I liked about that show was the kids were KINDA sorta funny.
What up @Luvn!
Cali- watch house of cards NOW
We are on season 3 of suits
luVn_liFe… says:
bama_n_jersey says:
Mornting!!! Did y’all know that there is a show that is coming on ABC called Blackies, or something like that
~~~
YES, Anthony Anderson and Tracie Ellis ROSS
_______
It’s actually called ‘Black-ish’
Dexter was good
last season could have been better 
jeniefrumdabloc says:
did ya’ll discus R&B divas? I finally watch it and I enjoyed it
I can’t take Lil Mo messy azz though I can’t 
————-
Lil Mo can sang her azz off but the reason she has not made it big is because nobody knows how to market her ghetto gutter azz. She would need a complete over haul from her appearance to her mouth and attitude. And record companies aint spending as much money as they used to for complete transformations. U gotta come to them with SOME sort of potential. I like Mo but she will NEVER be as big as she deserves in Music until she polishes her look and image.
I’m not watching Season 2 House of Cards until next year
—————-
This show is the chit!!!
It’s actually called ‘Black-ish’
******************
Oh…
@Jenie…I want to watch R&B Divas but I cannot get past Michel’le’s voice… *sigh*…I may have to try again.
My husband is trying to get me to watch Mad Men. I’ll try it eventually but right now I am watching, The Last Ship, The Leftovers, Fatal Attraction (TVOne), The Strain, Big Brother, Real Housewives of NJ, Blossom (YES it’s back on), Extant, Power,
I declared yesterday that Lil Mo’s thunder Kat smells like week old Thursday garbage juice. Trash comes Friday.
libra80sbaby says:
jeniefrumdabloc says:
I can’t take Lil Mo messy azz though I can’t 
did ya’ll discus R&B divas? I finally watch it and I enjoyed it
————-
Lil Mo can sang her azz off but the reason she has not made it big is because nobody knows how to market her ghetto gutter azz. She would need a complete over haul from her appearance to her mouth and attitude. And record companies aint spending as much money as they used to for complete transformations. U gotta come to them with SOME sort of potential. I like Mo but she will NEVER be as big as she deserves in Music until she polishes her look and image.
_____
Seriously, all of this is true. After watching all the R&B Divas shows you can see why these chicks haven’t gone further. Most of them come off as difficult to work with or hard to manage, and many times, no matter how good your voice is, that can be a major deal breaker…
@LoveZoe: I watched the 1st season of House of Cards but I’ll be mad having to wait on the 3rd season. So I figured I’d watch 2 & 3 when we have our next snow storm LOL
@Luvn Life: Tyrant sounds good. I’ll look that up
@Jenie: I work in a lab and I’m a science geek so that’s part of why I like Dexter but I’m at the part where he finally got the Trinity killer and if I worked with them I’d be like ” too many of us are dying and ya’ll supposed to be cops but keep sleeping with serial killers. Miami Dept sucks, I’m transferring”
bama_n_jersey says:
It’s actually called ‘Black-ish’
******************
Oh…
________
<–Doesn't Talk To Strangers says:
I left a voicemail
and
Who Dat says:
Some WHITE hoe named Kristen answer that cellphone. 818.371.4323.
I yelled out RACIST BISH and hung up.
____________________________________
Morning yall
bama_n_jersey says:
@Jenie…I want to watch R&B Divas but I cannot get past Michel’le’s voice… *sigh*…I may have to try again.
____________
I like Michele
But that Lil Mo 
hellz no ….. Jealous as hell for real 
I already see it
Morning y’all. I missed r&b divas. Can i get a recap, please and thank you
Keya
RECAP. It’s hard to remember but let’s see
Lil Mo: Garbage puss with a blonde wig with no scalp visiable. Over the top. EXTRA. Musty looking. Said she woke up a realized she no longer loved her husband. They show old clips of him with a soggy white tee on looking like Grimace
Claudette: Beautiful girl. Seems nice. Great voice. Seems troubled. I think they are trying to bump up her role this season and try to make her fetch
Chante Moore: She seems sneaky. Gotta wait to find out why. But the voice and body
Michel’le: Seems like she ready to die #biggie But she hasn’t managed to and is giivng PSAs on trying not to
Chrisette: Sweet and humble it appears. Has a momager….. jury still out
Is that all of them?
Oh yea… Lelah James??? Some earth soul chick who seems like she is a alien space funk star kitty type.
HAPPY FRIDAY
Morning Roses
TGIF
I’ve been here for 45 minutes and haven’t done anything like work
Cable is paid though and I ordered me some stuff for the fall 
@Taken, what does your gravi say?
So what have I missed?
@taken
thanks. From her post on IG, mo does seem super extra ratchet out of nowhere. I’m guessing I should watch. I was telling the soon to be to watch it one night, he gonna say: ” is that the show with the girl from city high? With the kids by both band members. ” smdh
Hey Chan!!!
< — It says they prolly arguing over some lil ish
I meant Taken…not Wasting…
I was on yo mind Bama 
———————————–
What up Keya!!!
Taken
TGIF boo
Good Morning Sandra!!
Afiya
Wasting time
Taken
VDot
Nakeya
Cali
Matchstick
Libra
Bama
Chan
Michel’le: Seems like she ready to die #biggie But she hasn’t managed to and is giivng PSAs on trying not to
____________
In the “Coming up this season” clip, they were asking her “Are you trying to hurt yourself”. She was like ”
Um no. You be wanting to DIE. FOH with hurting yourself” 
And she said death is like traveling because no one knows where you really are – not your family, the government, the police, no one. 
Chan you been being good?
So we gonna have an ignorant FRIDAY
San I am
hopefully that it is ignorant. But the good kind 
Not the blank stare kind. I think my blank stare tolerance is low for the rest of the week 
My husband is trying to get me to watch Mad Men.
_______________
Love this show!! It can be “slow”, not a lot of action, but the acting is superb. One of my favs
Morning Ms. San!
My husband is trying to get me to watch Mad Men.
_______________
Love this show!! It can be “slow”, not a lot of action, but the acting is superb. One of my favs
——————
its almost over!
And John Hamm is fine and don’t wear draws. Got a anaconda in his pants.
But the show is great
You know I’m cooling MisTaken. Always on my best behavior or whatever.
I like Mad Men too. Haven’t watch it the past 2 seasons. I tried to jump in a few months back and the little blonde girl was fass and Don was with his new funny mouthed brunette wife who was trying to be a movie star. It didn’t seem as good as it used to be. I didn’t like how they made Don so … pathetic… But I guess that’s part of evolving the character. He went from sugar to shiiii… I will have a Netflix day and catch up on it
Best behavior Chan
< — also can be used for the Negro please face
And John Hamm is fine and don’t wear draws. Got a anaconda in his pants.
-___________________
All of this!!! He be running around in those loose linens talmabout “Alright, alright, alright! You gon learn today, You gon learn what a long D!CK look like today”
Runs in its freaky freaky freaky Friday!!
I’m doing the best that I can! *Flips over desk*
San I am
hopefully that it is ignorant. But the good kind 
Not the blank stare kind. I think my blank stare tolerance is low for the rest of the week 
This post…I won’t even read the comments
———————–
*Flips over desk*
____________________
Show the people who you really is!!!
Sandra with these dayum pics!
Ol girl lookin like Ceasar’s daughter with a wig on. Sandra know she coulda found a better pic.
We still here? Who gave Kristen a 5 a.m. wake up call at 8 a.m. EST today? Nobody?
A.J.!
I’m doing the best that I can! *Flips over desk*
^^^^^^^^^^^^^^^^^^
This gave me a TLC/Red Light Spesha visual when they flip over the card table.
Dubbbbbbbbb
Goodt Morning y’all
I see AJ gonna leave me out like they left out that Jessie chick.
Anaconda & no drawers huh? Must watch Mad Men.
Ain’t gonna be ish today. Screw them all
on topic: am I the only one who feels there is a war against black women happening in the U.S.A.?
Salutations new people.
I bet Beta makes that gal her gravie !!
Legal or illegal baby I gotta make it
Ol girl lookin like Ceasar’s daughter with a wig on.
——————–
@MzPearl,
No, you are not alone……just look at how we are viewed in society. Look at how the First Lady is dragged and compared to an animal. I agree with you.
Hey Chan,
How u be love? I see from your name that you still sturrin up mayhem.
Unshakable says:
@MzPearl,
It’s just a shame. Got brothas out here glorifying strippers, sluts, and whores and even our women on the other end of the spectrum (Michelle Obama) can’t get any respect. Damn shame.
No, you are not alone……just look at how we are viewed in society. Look at how the First Lady is dragged and compared to an animal. I agree with you.
________
@Shake
AYE! AYE! AYE!
______________
Errytime you say this now, I’ma think of Time Waster and her plaited cooch with hairbows
@Dub,
That flippin over tha table scene……one of the best performances was by Michael Beach in Lean On Me, when Joe Clark tore him a new one. Homeboy was like *Ion play that*
MisTaken is #unbothered
says:
Legal or illegal baby I gotta make it
———————
50 Cent and Joe killt this intro #POWER
@VOT
I forgot I used it for that 
AYE!AYE!AYE! with my dress, cardigan heels on 
All I know is that beat for Seen It All just dropped in my headphones and I am at my desk like
#lowkeytho
OAN: anybody watch L.A. Hair last night? That damned Naja just WANTS to get her ass beat, don’t she? I guess if she can’t get someone to fvck her, she just gon FIGHT, huh? And bless lil Lisa’s hard-lookin heart. I like her!
@Mz Pearl,
Chile you betta preach that sermon and tell it like it is! Then wonder why some of us choose to reman single or why we have an *attitude*
Alabasters speak their mind, they are assertive
We speak our mind, we have an attitude
Alabsters dance and twerk in public on some wood
they are being creative
We dance out and twerk in public on some wood, we get kicked out of Home Depot.
I was on yo mind Bama
**********
I believe God needs to flood this Earth one more ‘gin because this is simply ridiculous. Why are there so many hateful people in this world? I believe some people wake up hateful everyday just to bring others down and that is not okay. When will humanity stop and embrace the differences that we all have?
I am not going to watch this movie.