Adidas reached out to the gay and bisexual rappers, athletes and artists for their new Originals ad campaign.
As part of its inclusion and diversity efforts, Adidas featured bisexual rapper Young Thug and openly gay rapper Angel Haze in its Adidas Originals campaign.
Members of the hip hop community reacted with anger at what they believe to be satanic imagery in Young Thug’s campaign. At least 2 Adidas reps vowed to quit rather than help promote the campaign.
Angel Haze, 26, is best known for briefly dating model Ireland Baldwin, daughter of actors Alec Baldwin and Kim Basinger, in 2015. Angel isn’t known for her music, but that isn’t why Adidas chose her for the Originals campaign.