By Sandra Rose  | 

Ludacris commercial

Ludacris is doing his part to convince men to clean up nicely. The rap mogul and actor signed on to pitch Harry's Body Wash and he appears in a shower promo for the brand.

Ludacris commercial

In the new body wash ad, Ludacris plays a single dad who teaches his son how to read, using the book Chicka Chicka Boom Boom.

Ludacris commercial

Afterwards, he washes the dishes and breaks into a rap -- but he really displays his rhyming skills as he showers with Harry's suds all over his bod.

The new promo ad launched last week. Watch it below.

In unrelated news, The Ludacris Foundation and John Casablancas have teamed up to host the 2nd annual #ME Youth Empowerment Seminar to empower local teenage girls in Atlanta.

Key topics include: Branding One’s Self, Creating Your Own Personal Style, and Discovering the You Inside of You. A runway fashion show, sponsored by Macy’s, will culminate the event.

“At The Ludacris Foundation our mission is to help youth, we aim to show young people that they are the builders of their future,” said Roberta Shields, President of The Ludacris Foundation.

"As my son, Chris Bridges, said, we want to highlight the importance of leadership, education, self-discovery, and self-love. It is so important that we all, especially young ladies, dare to dream and manifest those dreams in ways that move our families, communities, society and the world forward.”

The event is by invitation only.


  • Chaseboogie The Prince

    Seemed corny, but at least he's getting a check.

  • Dainese

    Dang. I cant watch this yet, but is it corny or nah?

  • Dainese

    Oh. Bloop. You answered that for me!

  • iWasteTime

    This is why he's beefing Takashi go Lean 69

  • KcoolMuziq

    Ludi has come a LONG way since I worked him in his "Stand Up" video.

  • Miss Thang

    He looks like a child. I don't like when men wax or shave their chests.

  • FukkFolks2018

    I dont like this dude. Period. But he has ALWAYS contributed. Even when he himself wasnt big. Bc he was giving when he was still doing radio. Does he still have LudaDay Weekend too in ATL? Dont like him, but his charitable contribution cannot be denied. Its beyond awesome.

  • TriniHarlem

    That's about the most I can give him. He has a super shady aura and I'm waiting on the other shoe to drop. I also don't like how he did Shawna when she was prominent on your first hit single ?

  • Dreamer

    Do tell. I loved Shawnna.

  • TriniHarlem

    She was very graceful about it in an interview but something along the lines of them going their separate ways amicably or so she thought and he blocked her from moving forward with any show and the bet cipher a few years ago. I believe the year mc lyte was honored. Also went their separate ways because she wasn't getting paid or acknowledged properly with what she brought to dtp. Main reason two chainz left. I know I'm missing something else but yea she didn't deserve that.

  • Quitedeliteful

    Cute commercial. Luda always seems to be doing something positive for the community...

  • Wreckognize Game

    She was good

  • Marlika

    I haven’t liked this dude since he took that baby away from her mother PERIOD!! Phawk Luda!,??????????

  • Judge Mental Will

    Big props to him but I'm not a hater I just don't like him. The way he did his assistant/baby mother just not cool. Its other reasons too but hey I'm sure im not like by all and its ok... Please save y'all negative comments cause most yall despise Beyonce and Nicki for less reasons.

  • Zeta Phi Beta 1920

    Cute. I am here for it.
    Not liquor.

  • Robert lee Bennett OG

    If she a real woman she would get her child back

  • Robert lee Bennett OG

    He going broke

  • Chaseboogie The Prince

    Yeah, I saw that interview. She still didn't shhitt on his name even though she could have. It left me feeling some kinda way about Luda. If the woman is off on her own trying to make it, why stop her from eating just because she ain't eating with you any more.

  • Chaseboogie The Prince


  • Logan Roberts

    Barf, I don't want to see horseface half necked in the shower ever again.

  • LP

    Especially when it's small...

  • Being bad is way more fun

    Stop hating on Luda .. He is taking care of his and making sure they are ahead of the game unlike most of us. If you dont like what hes doing then dont be a fan but let the other milti million of others who love him and his work enjoy all that he is doing !!!!! O yeah hes phyne and sexy and wealthy with a great body and dont want you .. I Bet thats what you really hating on lol !!!!

  • Kimocha

    I used to LOVE me some Luda!.... But now?.... Not so much...

  • ?Patty Kakes?

    Good for him

  • kekeb

    I'm glad he cares about the community. I just came to say HIS WIFE IS ONE OF THE BADDEST WOMEN ON THE PLANET. beautiful, cultured and intelligent. This nigga won!!

  • kekeb

    How tho? If she takes the child w/o his permission, she can be charged w/kidnapping and never see her again.

  • kekeb

    Literally my sentiments!!!

  • kekeb

    Agreed. I would like to hear his side of the story tho

  • roy

    Take note rappers! This is how you transition out of rap when there are no more hits to be had. Stop putting these tattoos in you face and all over your body because you wont be marketable once your day in the sun is over.

  • roy

    I look at Ludacris and think how much more successful bow wows career could have been it he took advice and not gotten all those tattoos, left rap and did a sitcom like Will Smith told him to do.

  • Robert lee Bennett OG

    She could go to court and do the right things, that what people say about black men who this get done too millions of times a years...

  • kekeb

    Google Ludacris' net worth.
    She already went. Court is the one who granted him custody. I believe his money and influence bought him full custody (I believe the same with Usher). This is a very rich man with several businesses in Atlanta (including his business at the busiest airport in the world). If he worked at UPS, your theory might have more footing. If you think this isn't political /monetary then I don't know what to tell you.

  • Robert lee Bennett OG

    What business he have at hartfeild

  • Robert lee Bennett OG


  • kekeb

    Chicken + Beer