Beyonce will release the first single off her new project, Renaissance, tonight at midnight, June 21 EST. The single is titled “Break My Soul,” according to her Instagram and Twitter accounts, which were updated to read: “6. BREAK MY SOUL midnight ET.”
Bey’s last album, Lemonade, was released to much fanfare on April 23, 2016, accompanied by a 65-minute film on HBO.
Suffice it to say that Lemonade caused a 7 on the Richter earthquake scale back in 2016.
Beyonce’s upcoming album, Renaissance is barely causing a ripple.
The 40-year-old singer came out of retirement last week to announce her new album.
Beyonce’s camp is reportedly “disappointed” that the news of her 7th studio album didn’t break the Internet.
Columbia Records and Bey’s Parkwood Entertainment are reportedly ready to pay a king’s ransom to promote and market the album.
If Renaissance turns out to be a disappointment – like Drake’s latest album, Honestly, Nevermind – Beyonce’s era will officially be over.
Question: Do you plan to stay up tonight to listen to “Break My Soul”?