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A popular morning show DJ died suddenly of a cardiac arrest while live on the air Monday.

According to reports, GenX Radio Suffolk DJ Tim Gough was broadcasting live from his home studio in Lackford when he suddenly died early Monday morning. He was 55.

Gough was hosting his breakfast show when the music stopped halfway through a song.

The music resumed minutes later but Gough did not return to the air.

No cause of death was disclosed but such deaths have been linked to Sudden Adult Death Syndrome (SADS) after the roll out of the COVID mRNA vaccines began.

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Friends say DJ Gough died “doing what he loved.” His death left his colleagues “shocked and saddened.”

Bosses at GenX Suffolk radio confirmed his death in a statement on Monday.

“It is with the heaviest of hearts that I have to inform you, our dear friend and breakfast host Tim Gough passed away this morning whilst presenting his program,” the statement read.

“Our love to his family, son, sister, brother and mum. Tim was doing what he loved. He was 55 years old.”

Virgin Radio host Amy Voce tweeted:

“Absolutely gutted to hear this news about Tim. He was my first ever boss in radio at Leicester Sound when I was 18 and was so wonderful. I have the happiest of memories and we always kept in touch and if it wasn’t for him I might not be in radio.”

DJ Gough’s career in radio spanned 36 years, beginning at Radio Orwell in 1986.