Beyonce and Jay Z are used to getting their way. But the celebrity couple lost a trademark battle to protect the name of their firstborn child, Blue Ivy.
Beyonce and Jay Z didn't want anyone benefitting financially off their kid's name. They were planning to launch a line of Blue Ivy dolls, t-shirts and coffee mugs and they didn't want any competition. But the NY patent office sided with a wedding planner who had the Blue Ivy name before Beyonce and Jay Z thought of it.