Are you thirsty?
Convenience store chain 7-Eleven is taking advantage of the free promotional bonanza from pop singer Beyonce. The 34-year-old mother-of-one posted a social media photo of herself sipping a giant Slurpee to promote her music video “7/11″ off her upcoming Beyonce Platinum box set.
And the rich get richer.
Rap mogul Jay Z added to his already extensive portfolio by purchasing the liquor brand he helped make famous in the hood.
Mega pop star Rihanna launched her first ever men’s fragrance called Rogue Man cologne at the Lenox Mall Macy’s in the tony Buckhead area of Atlanta on Saturday.
Over 3,000 screaming fans assembled to see the Bajan singer but only 500 of them got the chance to meet her up close and personal. Rihanna posed with many of the fans who purchased bottles of her cologne. The singer paused to speak with Dennis Byron of HipHopEnquier.com about her decision to launch her newest brand.
French cosmetics and beauty company L’Oreal USA announced today it was purchasing ethnic hair and beauty line Carol’s Daughter.
It’s become a routine sight to see NFL football players listening to their favorite tunes through Beats by Dre™ headphones on game day. But Bose electronics — the go-to choice for serious audiophiles — just put the smack down on players rocking the bass heavy headphones on the NFL sidelines this season.
LeBron James, the greatest NBA player on earth, continues to make major moves on the business side of the ball.
James, who will play for the Cleveland Cavaliers this season, visited Nike headquarters to launch his new Nike 12 sneakers.
Rap artist Wiz Khalifa launched his new sneaker line, the Chuck Taylor All-Star Wiz Khalifa Collection, at The Foot Action store in Midtown Manhattan on Thursday. The shoe release came on the heels of his #1 Album, Blacc Hollywood, which you can download on iTunes.