By Sandra Rose  | 

Big Sean is a businessman now. The 29-year-old rapper attended his PUMA x Big Sean Collection Launch at Goya Studios on Monday in Los Angeles. On hand to support her man was singer Jhene Aiko, who recently chastised her social media followers for falling for her online PR stunt to promote this event.

Big Sean, Jhene Aiko

Last week, Jhene blamed bloggers for what she called "fiction" stories about her and Big Sean breaking up. She didn't mention the part that she and Sean "unfollowed" each other on social media, which many took to mean they broke up.

Big Sean, Jhene Aiko

Whenever rappers or reality TV stars need quick press they manufacture fake news stories or stunts online, then they call out their followers for responding to their stunts.

Social media users are getting tired of these stunts by marginally talented people who take them for dummies. Millions of people are abandoning social media and choosing to connect with friends offline or go on extended vacations to clear their heads.

Photo by Neilson Barnard/Getty Images

  • Nancy Drew-Natural & Luv’n It!

    "She didn’t mention the part that she and Sean “unfollowed” each other on social media, which many took to mean they broke up."

    so.... you follow a person AND you keep up with THEIR following of other people?????????? this why i have no 'footprint' on the innerwebs other than here and online shopping, smh

  • Yardgirl

    Fame whores. That's all I got. *kanye shrug*

  • Nancy Drew-Natural & Luv’n It!

    i don't know his music, but he has a beautiful smile. good on you sir. collect those checks!

  • SpillyNillie

    Jhene is a cutie

  • ZRoJoTheLezBeyond

    I only know one of his songs.. "I don't F witchooo! You silly a** b**** I ain't f'in witchooo!" Still my s**t!

  • SpillyNillie

    How I monitor my text messages the days...

  • GuestSTAR

    I thought I was the only person in America without a Facebook, Twitter, Snap Chat, etc..... account, Lol, Lol.
    My Social Media presence is limited to commenting on a few blogs.
    I figure too much of your personal information is already out there anyway; why contribute to it. You gotta figure now-a-days all someone need is your cell # and they can find out pretty much all they need to know about you AND your relatives.

  • SpillyNillie

    Since Puma seems to like giving out checks...

  • ZRoJoTheLezBeyond


  • You Could Never

    I love him. Does A LOT for his community. Congrats to you sir.

  • PlayerP

    You are not alone, I am here with you...Michael Jackson voice

  • NYTimes#1Bestseller

    Hell yea AND phone calls. Period!! Lol

  • Soda

    These is expensive, these is green bottoms!?

  • Quitedeliteful

    Oh!!! I Love that song too. I never knew who sang it tho...

  • Bea Mack, Pro-BLACK
  • Quitedeliteful

    I love love love Jhene. These sneakers and clothes are not fo rme. I am NOT wearing a track suit with heels. I try to 'stay relevant' but This I cannot do! (I still like to match my shoes to my purse but my sister say it's a cardinal sin and won't let me leave the front door all matchy-matchy...) LOLLOLLOL!!!!!!

  • Nancy Drew-Natural & Luv’n It!

    OH! that's him? i've seen it quoted here, but never actually heard the song, Lol!

  • Nancy Drew-Natural & Luv’n It!

    that last part is completely true! i 'invested' in a piece of artwork on a site that let's you purchase art on installment. part of the process required your cell. why did the security questions all revolve around folks in my contacts?????!!!

    i was like, how dese peepa know my peepa???!!!

  • You Could Never

    Only thing I had was FB. I had Facebook and it was shut down for 4 years. And prior to me shutting it down hadnt been active on it for a long time prior. FINALLY reactivated it this year. Everyone was like damn where you BEEN? WHY I want to deactive that mess AGAIN? Like it never fails. The mess started back instantly. And the kicker is many of the folks who up there squabbling and fussing are old colleagues of mine. Some of my family be into it but not as much as the other folks.

  • Applebootay

    Why she got those heels on? Threw the entire fit off....

  • Munchosgirl

    Meanwhile JayZ over in Jamaica with the green ensemble on...

  • shelly

    His relationships usually last one year I’m shocked it’s still going on.

  • SDot

    THey look like a fake statue.

  • Panther Charleston

    I used to look at Big Sean and be like, what is the big deal? Uhm...cancel all that. I see you, boo. ??


    I dislike them

  • MsPam

    She’s going to regret getting that big azz tattoo of him on her arm. Big dummy!???? Ms. Sandra he’s not a businessman he’s a spokesman for Puma!

  • MsPam

    I have a question, why do females like songs by men degrading women?! I could never go around and sing/say those words. Just saying!

  • Reina1718

    Lol me too

  • Wreckognize Game

    I got on FB at the end of last year. My family members are the one's fighting. Then I found out how to unfollow, unfriend, turn off notifications and ignore a lot of people. I was so sick of subliminal posts and them calling each other kids ugly. Just ridiculous

  • Alicia.Ashe

    Good for him.

  • SweetTEE

    I like this particular song bc his ex was literally a crazy bitch. You gotta google her and all the ish she does d to him and her current husband. Otherwise, big sean isnt the typical disrespectful one who raps about drugs and all that basic ish.

  • guest

    Congrats ! I love them as a couple.

  • Kimberly King

    Big Sean trifling ass is so gah damn fine ! But Jhene out here getting portrait tats of this ninja on her frail ass body.... Whatever kind of dick he got is the sh*t I would want to stay far away from. I don't fall in love over D, however I get hot and want it around the clock. Didn't he cheat on Jhene with that Pussycat Doll girl?.... Jhene's Trip album is EVERYTHING by the way. I LOOOOOOOOVE her music.

  • ?Patty Kakes?

    I'm sick'a hearing about these too

  • Trace da Ace

    they are a cute couple....and hell naw she is not letting him...did you see his face tattoo she got??? Yeah...he stuck fo life!

  • MRiGOThim

    Big Sean so cute & snack size:P